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John McWilliams

Writer and Creative Consultant

They can make a brand fly.
Make a campaign take off.
Make your heart soar.
Those are the kind of words I’ve been crafting for three decades.
As an international award-winning writer and creative director at leading UK ad agencies.
Working on household name brands.
As well as brands I’ve helped make that way.
And that’s not all he wrote.
I’ve also devised and penned national TV series.
Written songs for successful music artists.
And turned my hand to novels and theatre.
As a creative entrepreneur, I founded one of the UK’s fastest-growing agencies.
But at the heart of what I do have always been words.
Words that paint pictures.
Words that inspire, persuade, perform.
I can help make your project, pitch or campaign the success you dream it can be.
Just ask me.
And I’ll bring the wings.

Agencies I’ve worked at:

Collett Dickenson & Pearce, Bozell, Grey,
Delaney Fletcher Delaney, Brandpool,
The McWilliams Partnership, Arc International, MD&A

Other brands I’ve worked on:

American Airlines, BA, BT, Barclaycard, Batchelors,
Carphone Warehouse, Emirates Airline,
English Tourist Board, Goodyear, Hodder & Stoughton,
Marriott, Max Factor, New Zealand Lamb, Parker Pens,
P&O, Saab

I’ve worked in almost all industry sectors, but have particularly extensive experience in travel and transport, especially airlines, rail and tourism; technology; media; food and drink; business services and charities.

Contact:

Drop me a line or give me a call to talk about a brief you’d like to get airborne.
e: johnmcw@wordsarewings.co.uk
T: +44 (0) 7887 631844

If you’re interested in a full creative agency service, I can help there too. Take a look at my Brandpool agency offering: